Help to Grow Management Alumni Event

In collaboration with Professor Jane Lynch, Tiia will lead a session on embedding social impact within SME business models. The session will explore how social impact:

•  Strengthen organisational purpose and brand value

•  Improve relationships with customers and public sector buyers and get more SMEs to bid for government tenders

•  Support long term sustainability and transparency

• Prevent social washing through evidence and measurable outcomes

Sessions Outline

Mastering Grants: Writing Winning Bids

Liz Flint from Flint Innovations will introduce you to the landscape of grants, grant funders, and the pros and cons of seeking grant funding for your business. It will then delve into innovation grants from Innovate UK in more detail and will offer hints and tips for writing compelling bids to Innovate UK and beyond.

Embedding Social Impact

Tiia Sammallahti from Whatimpact will demonstrate a 5-6 piece framework for SMEs to build a more strategic approach for delivering impact. Delegates will be offered practical guides to deliver understand how to utilise all this in enhancing business value and gaining more customers – and of course the importance of monitoring the true impact to support further decision making and avoid social washing.

Designing a Sales Strategy

Nigel Griffiths from Tailwind will help you design a robust sales strategy. Imagine if you could scale up faster and smarter. Understand how to maximise growth and increase value. Tailwind help and support ambitious leaders with scaling up. The workshop will introduce a four step approach to sustainable growth.

Taking the ‘difficult’ out of conversations

This 60minute practical workshop is about redefining ‘Nice’ so that we open those important conversations. It is about having the skills to shape our message empathetically, in line with our own values, in a way that preserves dignity, and enables the person to have information crucial to their performance and personal success. It is about what we can do to repair – and even strengthen the relationship – if our message doesn’t land the way we intended it to and we accidentally trigger someone into conflict. It is about being the ‘Nicest’ leader we can be.